REWIND - 40 Years of Design and Advertising

Jeremy Myerson, Graham Vickers, Michael Johnson, Jeremy Bullmore, Alan Fletcher, Richard Seymour, John Webster, Peter York (Amazon, Paperback, 31.50 GBP)



REWIND features on our own bookshelves partly because it chronicles the whole of our working lives in the industry and features all our heroes. It's also included becaue it features a couple of pieces of work drawn from our own archives: The Tate by Tube and Becks Bier advertising for Scottish & Newcastle Breweries.

Sleeve notes
REWIND charts the history of Design and Advertising over the last forty years. Covering a wide range of creative disciplines - including graphic design, TV, Press and poster advertising, packaging, product and environmental design, music videos and interactive media - a narrative essay by Jeremy Myerson and Graham Vickers sets out the historical framework and discusses the main developments in design and advertising since the sixties. Leading practitioners have also each contributed essays to the different decades, providing unique personal insights into the design and advertsising of that era.

The material in the book is drawn from the extensive archives of the London-based organisation, D&AD (British Design & Art Direction). Established in 1962, D&AD is one of the world's leading professional bodies representing the creative industries of design and advertising and its international award scheme is the most comprehensive of its kind in the world.