BAE SYSTEMS

The Chairman's Awards for Innovation

BAE Systems' Chairman's Awards for Innovation is a peer group recognition scheme. We developed a year round campaign to market the initiative to employees worlwide. It was based around a call for innovative thinking. This took the form of posters posing a problem that were answered, by another poster, the following month. Alongside the answers was a listing of that month's nominations.

It's a rolling programme that nevertheless calls 'time-out' once a year to celebrate that year's achievements. We produced the souvenir guide for the event which also incorporated everything one needed to participate in the coming twelve months. Well almost everything - you still needed the brilliant idea.