Piers has more than 18 years of industry experience. During that time he has worked for companies such as Newell & Sorrell, JKR and Loewy. Though the bulk of his portfolio favours design-for-print he also has some experience in NPD and fashion. Recent examples include t-shirt designs for Monsoon menswear and new product development for Guinness. He has also become increasingly involved in the charity sector, particularly capital appeals, with campaigns in the last year for Community Links and Asthma UK. You can see examples of some of this work at www.rutterford.com
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